I'm B, a Branding & Packaging Designer and Educator
I help product-based businesses and CPG brands bring their ideas to life through branding and packaging that feels clear, considered and ready for the real world.
The all-in-one branding & packaging package for founders who want to launch with a bang!
From strategy, brand identity to packaging design, launch assets, print ready files and much more.
An expert brand & packaging audit for founders who want their
packaging to work harder!
With industry insight, practical advice & a clear plan showing what’s working, what isn't and what to improve next.
Easy to follow packaging classes for designers who want to build their skills and feel more confident.
I’m all about making packaging feel less overwhelming and helping you enjoy the process!
Whether you're starting from scratch or already have packaging that isn't quite working, these are the main ways we can work together
→ You know your product is great, but you need a brand and packaging system that speaks to your customers.
→ Struggling to find time for all the design decisions, or stuck overthinking your next move
→ You're worried your packaging won't stand out, it needs to grab attention, communicate clearly & make people want to pick it up.
The all-in-one branding & packaging package for founders who want everything in one place, from core brand idea through to print-ready files!
Perfect if you've got the product idea, but need help turning it into a brand that attracts the right customers and feels ready to sell and/or if your brand is growing and you are ready for a refresh!
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→ You've tweaked your packaging a million times, but it still doesn't feel quite right.
→ You've outgrown your current packaging, but you're not sure what needs to change or where to start.
→ You're worried your packaging is holding your product back and want expert insight before spending more time or money on it.
An expert brand and packaging audit with industry insight, practical advice and a clear plan to show you what's working, what isn't and what to improve next.
Perfect if you've DIY'd your packaging, outgrown it or simply can't work out why it isn't quite clicking.
→ You want to dive deeper in packaging design, but don't know where to start or what to focus on first.
→ You find packaging feels a bit intimidating with dielines, print files and technical decisions
→ You want to create stronger packaging projects to add to your portfolio and attract more clients
Easy to follow classes, useful resources and industry led support to help you improve your packaging skills and create stronger portfolio pieces.
Perfect if you're new to packaging, want to feel more confident in your skills or need more structure and support to keep making progress.
Because I know how many moving parts go into turning a product idea into a brand and packaging system that feels clear, considered and ready to sell.
With 15+ years of industry experience working with global brands, indie start-ups and everything in between, I can help you navigate the creative decisions, practical details and production requirements without it all feeling overwhelming.
I'm here to take some of the pressure out of the design process, guide you through each stage and help shape a brand that feels like you, speaks to the right customers and works online and on shelf.
"I've been designing retail packaging for many years, and the instructor had a really fresh take on what is usually the least creative side of packaging."
Bill Wachsmuth, Skillshare
"Everyone compliments my packaging. It's the first thing they notice! Working with Bea made the process feel clear and aligned."
Claudia, InFyve
"The packaging has been a massive success and I've noticed a real increase in sales. Customers are more drawn to the product and want to pick it up from the shelf!"
Emma, Beau & Badger
"The packaging has been a massive success and I've noticed a real increase in sales. Customers are more drawn to the product and want to pick it up from the shelf!"
Emma, Beau & Badger
"Everyone compliments my packaging. It's the first thing they notice! Working with Bea made the process feel clear and aligned."
Claudia, InFyve
"I've been designing retail packaging for many years, and the instructor had a really fresh take on what is usually the least creative side of packaging."
Bill Wachsmuth, Skillshare
Discover six practical ways to help your packaging stand out, communicate more clearly and give customers a reason to choose your product.
From colour and messaging to materials and interactive details, this free PDF is packed with ideas you can put into action straight away.
The all-in-one branding & packaging package for founders who want to launch with a bang! With strategy, brand identity, packaging design, launch assets, print-ready files & more.
An expert brand & packaging audit with industry insight, practical advice and a clear plan to help you understand what's working, what isn't and what to improve next.
Easy to follow classes, resources and support to help you build your packaging skills, understand industry standards and create stronger portfolio pieces.
Whether you're launching something new or improving what you already have, I'll help you find the right next step!
Thank you!